ROC Caffeine Bar REBRAND
Brand Identity Concept
In 2016, ROC Caffeine Bar started as a local coffee shop and coffee roaster with the mission to build a cozy coffee community in Mongolia. ROC stands for “Root of Coffea.”
The redesigned logo combines both Cyrillic and Latin alphabets as the brand utilizes both English and Mongolian languages. The two parts of the logos can be used separately as design elements.